A Revolutionary Approach to Trade Promotion Management
In the realm of managing and analyzing trade spend, traditional methods can often be laborious, time-consuming, and expensive. In this context, Trade Promotion Management (TPM) systems play a pivotal role by allowing brands to plan their promotions and spending. However, they often lack an essential feedback loop: the analysis of deductions. Without inspecting the outcome of these plans, a key element of strategic improvement is missing. Enter TrewUp, an innovative deductions management platform that closes this feedback loop, revolutionizing how CPG brands handle their trade performance.
TrewUp provides a powerful tool for brands to inspect what they expected, offering insightful analysis on whether the plans and promotional activities hit their target or fell short. This feedback loop becomes a cornerstone for forward planning and continuous improvement, informing future strategy and spending.
The benefits of TrewUp extend beyond this significant advantage. The platform also stands out for its cost-effectiveness, ease of deployment, immediate ROI, contract flexibility, unique automation and accuracy, and clarity of insights.
Dramatic Cost Savings:While TPMs are renowned for their heftiness in cost, TrewUp is purpose-built to be cost-effective. Operating at a fraction of the cost of traditional TPMs, TrewUp democratizes deductions management by providing an affordable solution for CPG brands dealing with distributors like KeHE and UNFI. Imagine having access to a powerful tool that gives you granular deductions data at just a tenth of the cost of a TPM. This savings is a game-changer in terms of freeing up resources for other strategic initiatives.
Streamlined Deployment:Onboarding a TPM system can be a challenging and drawn-out process. Conversely, getting started with TrewUp is as simple as signing a document. TrewUp’s intuitive platform is built for ease of use, meaning you can hit the ground running from day one with 12 months of your historical data already in the system. This is critical for sales and finance professionals who require immediate access to accurate, actionable data.
Immediate Return on Investment:When using a TPM, one might find oneself locked into costly yearly contracts while waiting for significant returns. TrewUp turns this paradigm on its head. With TrewUp, you will see a return on your investment after just one month of usage. This is due to its ability to efficiently decipher thousands of pages of deduction invoices, optimizing deductions management, and freeing up precious time that can be redirected towards strategic planning and decision-making.
No Contractual Obligations:Locked into a yearly contract with a TPM and not seeing the expected benefits? TrewUp offers an escape route. With TrewUp, there are no contractual obligations. You can stop at any point in time if the platform doesn’t meet your expectations. This flexibility is unmatched in the realm of trade promotion management tools.
Uniquely Automated and Accurate:What truly sets TrewUp apart is its automatic retrieval of deductions data from KeHE and UNFI - a feature not offered by any other platform. TrewUp provides precise deductions data, categorized by type, retailer, and UPC. This level of detail and automation allows brands to identify the promotions that are performing best, and at which retailers, enabling the re-allocation of funds to the most effective sales driving promotions.
Clarity and Insight:TrewUp does not just offer data; it offers clarity. With TrewUp, users can quickly understand their True Trade Rate (TTR) - a crucial metric for analyzing trade spend. Brands using TrewUp are privy to a level of visibility that allows their promotions dollars to work harder and more effectively, leading to enhanced overall trade performance.
In summary, TrewUp offers a streamlined, cost-effective, and powerful platform that not only facilitates a comprehensive understanding of trade spend and deductions but also provides a critical feedback loop for future planning. With TrewUp, inspecting what you expected becomes a norm, and continuous improvement in trade promotion management is made possible. Experience the TrewUp revolution for yourself, and see just how much more efficient your trade promotion management can be.